3 Summer Skincare Trends In 2023: Trend Report - MAKE Beauty
FREE SHIPPING OVER $60 FREE SHIPPING OVER $60
summer makeup and skincare trends

Trend Report: Summer 2023 Makeup & Skincare

"Summer is one of my favorite times of year. The sun is out, the days are long, and there is a sense of renewed energy. Whether sweltering heat cues pairing back your everyday routine or maximizing your look with bold color, rising temps and more reasons to be out make summer the perfect time to try new beauty trends. From Spring Fashion Week to the Met Gala, we’ve gotten a glimpse of emerging trends – fresh skin, 90’s nostalgia and a bold lip and cheek are just a few of my favorites!” - xCarrie

The transition to summer calls for updated makeup and skincare routines that reflect emerging trends and changing needs of our skin. From fresh-faced skin to bold pouts and flushed cheeks, there are a variety of exciting looks to try out.


Bare It All: The Modern Fresh Face


Skin will always be in, but this version of 'fresh faced' feels more modern. Imperfections are normalized, the skin is hydrated and plump, and the glow is soft rather than glistening like a Krispy Kreme.

Incorporate a hydrating cleanser, an active serum to gently exfoliate and brighten, and a light-weight moisturizer, like Succulent Skin Gel Cream, to hydrate without clogging pores for a radiant complexion all summer long. Be sure to finish with SPF.


Modern Grunge: Lived-In Makeup Looks


I love when trends re-emerge with a fresh, modern take. For those looking to achieve some edge, test out our modern take on grunge. Lived-in liner, dark nudes, and soft-matte skin give equal parts nostalgia and contemporary sophistication.

To achieve this adaptation of the classic 90's look, reach for bronzer, black eyeliner, multiple coats of a volumizing mascara, and a brick-colored lip.


Go Bold: A Flushed Cheek and Bold Lip


Embrace the heat with a sizzling combination: a flushed cheek and a bold lip. From striking reds to electric pink, make a statement this season by pairing a vibrant lipstick with a sun-kissed flush and complete your look with a simple swipe of mascara for a bold, yet clean aesthetic.

Summer is the perfect time to experiment with new makeup and skincare. Whether you prefer a fresh-faced look, a grunge-inspired vibe, or lots of color, there are plenty of exciting options to choose from. Go ahead and try something new – you might just discover your new signature look.





  • Lash Prototype Mascara Lash Prototype Mascara
  • summer makeup and skincare trends

    RELATED ARTICLES

    Everything To Know About Diffusion Dew Radiant Skin Tint

    Meet Diffusion Dew, a breathable, next-generation skin tint featuring skin-mimicking pigments that add radiant coverage while blurring, smoothing, and brightening your complexion.
    read more

    How To Combat Summer Skin Congestion

    We know you've heard it before: the summer season can take a toll on your skin. Despite its many joys, summer comes with some serious pitfalls. Sun exposure, salt water, chlorine, and high temperatures can all impact your skin's health. Excess sweat and sunscreen can also lead to buildup and clogged pores, causing issues like dehydration, breakouts, and uneven texture. You can easily combat summer skin congestion with a skincare routine designed to keep your skin clear and baby soft.

    read more

    Get The Look: Safe Sunburn Blush 2.0

    Safe sunburn blush is back! It’s no surprise to me that this widely popular blush trend from last summer is back for round two in 2024. Sunburn blush gives the complexion a fresh, youthful radiance and is easy to achieve with one product. However this year, I’m seeing less bright red and more brick red or brownish red shades…replicating that moment when your sunburn turns into a tan. Hence, safe sunburn blush 2.0.

    read more