We believe makeup and skincare should work around your life, your looks, your choices.
We create modern beauty building blocks: minimal, multifunctional essentials, to wear your way, every day.
Our high-performance, technology-driven products are inspired by nature and refined in our in-house lab, at a quality your skin will thank you for.
Everything we produce is hypoallergenic, cruelty-free and paraben-free. We develop and manufacture all products in our hometown, New York City.
10% of all our sales are donated to the We See Beauty Foundation, supporting women-led, worker-owned co-operative businesses across the Americas.
We make beauty products. You make beauty