Tinx NYFW makeup by Hailey Hoff


New York Fashion Week has officially wrapped. While we’re still reminiscing about the spring 2024 runways, there’s one beauty look we can’t stop talking about: the bold, graphic eyeliner worn by social media star, Tinx.

On Sunday, the content creator and fashion week regular attended the Kim Shui show donning bold graphic liner (MAKE's Continuum Gel Eyeliner to be exact) and bronzy skin, a look which was crafted by none other than celebrity makeup artist, Hailey Hoff. To recreate Tinx’ look, shop the MAKE essentials and learn the techniques Hailey used to achieve it below.

Get Tinx’s NYFW Look


Diffusion Set in Light/Medium

The foundation to Hailey Hoff’s signature ‘hot girl makeup’ is an even base and a soft, bronzy glow. While we’re well acquainted with complexion trends like ‘glass skin’ and ‘glazed donut skin,’ there’s another skin finish gaining popularity for its complexion softening, diffusing abilities. Cloud skin is neither matte or dewy. Instead, cloud skin refers to a soft, diffused complexion, which is both easy to achieve and universally flattering.

Tinx sets her base layers with Diffusion Set in Translucent Light/Medium, the MAKE setting powder perfect for blurring imperfections and mattifying *not drying* the complexion. Formulated with a skin softening agent and hydrating microspheres, our ultra-soft, refillable powder balances and smooths, making it the perfect final step in a cloud skin makeup routine like this one. To apply, Hailey Hoff uses the Powder Brush to gently pat Diffusion Set along the nose and t-zone.

On The Eyes

Continuum Waterproof Gel Eyeliner in Deep Space

Tinx’ cloud-like complexion sets the stage for the star of this look – bold, graphic eyeliner.

In a recent article unveiling Tinx’ fashion week must-haves, People magazine revealed TikTok’s older sister can’t live without Continuum Waterproof Gel Eyeliner. Considering this, it’s no surprise Hailey used Continuum in shade Deep Space, a Navy Blue, to create the winged look we can’t take our eyes off.

We love this pencil for its silky glide-on and smudge-free, waterproof finish, and we love to see our favorite content creators and makeup artists loving it too.To start, Hailey applied Continuum directly along Tinx’ upper lash line, using small strokes to build pigment and intensity. Next, she used an angled brush to blend the product out from inner corners, finishing with a precise wing.

Such a dramatic look demands tightlining, and Hailey completed Tinx's eye makeup with this technique. To recreate it at home, apply Continuum to your upper and lower waterlines, as well as your lower lash line. Ensure a seamless transition by gently smudging the product with the attached blending brush for a look that’s dramatic, not stark.

Lash Prototype Volumizing Mascara

To finish, Tinx wears Lash Prototype, our buildable, volumizing mascara designed to lengthen, define and lift lashes.

  • powder brush for easy application
  • Lash Prototype Mascara Lash Prototype Mascara
  • Tinx NYFW makeup by Hailey Hoff


    Meet Diffusion Dew Radiant Skin Tint

    Meet Diffusion Dew, a breathable, next-generation skin tint featuring skin-mimicking pigments that add radiant coverage while blurring, smoothing, and brightening your complexion.
    read more

    Lazy Girl Makeup Routine

    ‘Lazy Girl Makeup’ isn’t reserved for the self identified lazy girls among us – it’s about working harder, not smarter to accentuate your natural features with high performing, multi-purpose formulas. It’s not a full face, nor is it the infamous ‘no makeup makeup,’ which is more about looking effortlessly undone than it is about a simplified routine anyway.
    read more

    How To Get Sculpted Feathered Brows with the Infinite Hold Brow Gel

    Our best-selling brow gel & tint, now with extra hold. Infinite Sculpting Brow Gel is formulated with advanced polymers to sculpt, set, define and hold hairs in place for dimensional, feathered brows that last all day. Designed with a dual-sided, precision brush that allows for controlled application and a buildable formula that gives brows volume without residue, flaking or stiffening, Infinite Hold Sculpting Brow Gel in Clear and Cool Brown Tint delivers customizable color and definition. 

    read more