The Logbook MAKEUP - MAKE Beauty
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The Logbook

Y2K Fever Meets Mermaid Metallics: Summer’s Final Beauty Wave

This summer has been full of early-aughts nostalgia, blending backyard barbecues and community pool days with Euro-trip inspiration and trends like “Dolphin Girl” and “Mermaid Eyes.” Think puka shell necklaces, hibiscus prints, a hint of glitter, and the aquatic energy of Blue Crush or Aquamarine. While we’re skipping the body glitter and concealer-nude lipstick, we’re embracing Y2K-inspired accents for lips and eyes and savoring the last days of summer with our favorite throwback beauty looks.

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This Just In: The New Neutrals

This just in: The New Neutrals. Six all-new shades of our best-selling Multi-Chromatic Metal Reflecting Eyeshadow are here—same smooth, buildable texture, now in soft, luminous hues perfect for summer. From champagne to light blue, these dimensional neutrals are made to blend, layer, and play.

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Get The Look: Pretty In Pink

Whether you’re single, coupled up, or celebrating your best girls for Galentine’s, February 14th is the perfect excuse to indulge. And what better way to get into the spirit than with a festive makeup look? While bright, Valentine’s red is tried and true, we’re feeling particularly drawn to soft, satiny shades of pink and vibrant, monochromatic eye looks. Call it demure, call cutesy, pink makeup is universally flattering and perfect for embracing the season of self-love.

 

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6 Makeup Essentials for a Flawless Complexion

As the winter season approaches, bringing with it bold red lips and sparkling eye looks, we're turning our attention to perfecting our complexion. A smooth, even base is the key to setting the stage for all the festive looks to come. Below, we’ve rounded up 6 essential complexion products that will help you achieve your best "your-skin-but-better" look.
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Meet The Team’s Favorite MAKE Products

An office filled with beauty enthusiasts is the ultimate spot for skincare and makeup recommendations. From testing trial formulas months before their launch to sharing the latest PR kits like schoolyard secrets, the team at MAKE Beauty has a wealth of knowledge on products that truly deliver. Read on for a list of our industry-approved MAKE favorites. 

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The How To: Your Best Brows

Brows are often-overlooked but are one of the most important facial features. Your eyebrows frame your face and can make your eyes appear wider and more awake, depending on how you shape them. I like to start with brows because I think they create a great framework for your face but also the makeup look to follow. Regardless if I am doing a full look or a no makeup day, brows are a step I never miss.

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Fall 2024 Makeup Forecast

Fall is synonymous with bold, dark lips. Call it burgundy, berry, crimson, or oxblood – ‘wine-stained’ lips make their annual orbit for good reason. By September, we're more than ready to embrace moodier, richer hues. As primary red takes over everything this year, dark reds feel like fall’s answer to the trend—chic, elevated, and perfectly attuned to the new season.

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